Sustainability Footprints in SMEs: Strategy and Case Studies for Entrepreneurs and Small Business


Lowellyne James, Wiley; Feb 2015

Sustainable Footprints in SMEs explores the evolution and theory of Sustainability Footprints and examines the critical success factors and contributions to small to medium sized enterprises (SME) growth. It critically analyses the context, perceptions of contribution of sustainability footprint tools to growth and potential to assist firms in achieving further sustainable growth in four key areas Innovation Impact, Cost Impact, Environmental Impact, and Stakeholder Impact.

Sustainable Footprints in SMEs features:

– Identifying the challenges and Critical Success Factors (CSFs) in the use of sustainability footprint methodology within small businesses by the use of case studies

– Proposing a strategic model suitable for the deployment of sustainability strategy and initiatives within business

– Additional learning resources are: Case study PowerPoint slides, Podcasts to accompany case study slides, an interactive online Sustainable Strategic Model Analysis Tool, PowerPoint’s and lesson plans for each chapter, and Links to the author’s blog

The topics covered are applicable internationally, highlight the role of government policy, and propose a strategic model to guide implementation using case study examples.

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