Aditya Birla Fashion Launches Green Careers Program

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Aditya Birla Fashion and Retail Limited (ABFRL), in partnership with 1 Million for 1 Billion (1M 1B), recently concluded its Sustainability Accelerator Program 2023. The program conducted in November 2023 was designed to promote green skills among Indian students, aligning with ABFRL’s commitment to environmental sustainability.

Participants in the program received co-branded ‘Certificates of Participation’ from ABFRL and 1M 1B, acknowledging their engagement and efforts. Additionally, twenty students were selected for their exemplary performance during a 5-day internship and awarded diplomas at an ABFRL campus.

The program aimed to encourage young individuals to actively engage in climate change initiatives and provided insights into advanced sustainability technologies. Students were involved in practical activities, bridging theoretical learning with real-world applications.

Dr. Naresh Tyagi, Chief Sustainability Officer at ABFRL and Co-Chair of the program, highlighted the importance of fostering a sustainability mindset among India’s youth. He noted that the program aimed to shape responsible leaders focused on societal well-being.

Manav Subodh, Founder of 1M 1B, described the partnership as a significant collaboration between a large corporation and a social venture, focused on integrating sustainability into core practices.

The program included a series of learning days with seminars on sustainability concepts and innovations, culminating in an industry day where students presented their ideas to industry executives.

ABFRL, a part of the Aditya Birla Group, continues its efforts to promote sustainability, emphasizing the importance of environmental consciousness in the fashion industry. The company operates a wide network of stores across India and owns several major fashion brands, reflecting its significant role in the Indian fashion sector.

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